NO SHOES NUTRITION

DESIGN BRIEF

No Shoes Nutrition was started by an ex-geologist Megan Barefoot who left the oil and gas industry and studied to be a Certified Holistic Nutritional Consultant and Coach as new career. The design brief called for a full suite of branding materials and online presence, including a logo, colour scheme, business cards, website, brochures, blog, social media headers/logos, health intake forms and letterhead.

Megan is a very vibrant person who wholeheartedly loves what she does and wants to help people succeed with their nutrition goals, helping them create a healthier lifestyle. She wanted her brand to reflect the values of being alive, bright, vivid, transformational, strong, whole and natural. Bright colours were a must and building upon her last name and business name, we wanted to somehow incorporate a "barefoot" in the branding, which was achieved.