EXPEDITION COFFEE ROASTERS

DESIGN BRIEF

A newly minted coffee roaster in Nova Scotia wanted to create a brand identity for his new business, including a logo, business cards and a stamp for his coffee bags.

Having recently returned from living in Australia for 4.5 years, where he trained in coffee roasting and coffee brewing (barista), my client experienced that coffee is more than just a thing to do, but it can actually taste amazing and be a real experience in its own right. 

This logo needed to be brave, adventurous, strong, bold, and imply a path or purpose to your coffee journey, not just be a thing to do or to need. The coffee bean is hand-painted with watercolours par moi.

SERVICES

BRAND IDENTITY DESIGN, WEBSITE ON SHOPIFY, COFFEE LABELS, STICKERS, BUSINESS CARDS, THANK YOU CARDS, LOYALTY CARDS